Make your site shine in search results
and reach your ideal audience thanks to natural referencing, without advertising.
Grow your web visibility with custom SEO solutions designed to meet the unique needs of your business and industry. SEO consultant in Nancy, I help you improve your positioning in searches, attract more qualified visitors and accelerate your online growth. I am committed to simplifying organic SEO for all businesses in Nancy. In addition, I ensure that my clients are always informed and involved in each step of the strategy implemented.
Natural referencing or SEO consists of increasing visibility
“organic” of your website in search results, without resorting to paid advertising. The objective? Adapt your site so that it is compatible with search engine algorithms (Google, Bing, Ecosia, etc.) and, above all, that it perfectly meets the expectations of your target audience. Investing in SEO increases the credibility of your website and generates a significant return on investment (ROI) in the long term.
As an SEO consultant based in Nancy, I take care of your SEO strategy from A to Z. My goal is to position your site on the right key queries in order to increase its visibility and reputation on search engines such as Google and Bing. My ambition is clear: to earn you places at the top of search results.
To do this, I carry out a detailed analysis of your site, identify areas for improvement and develop a personalized SEO strategy. This strategy includes optimization
technical, improving content, researching relevant keywords, creating unique content, integrating internal links, obtaining quality backlinks, and managing your image on social networks. As a digital specialist, I stay up to date with the latest trends in search engines and SEO.
I highlight your brand on the Internet. Your site not only climbs the rankings, but also resonates with your target audience. The result ? Better visibility and increased conversions.
I optimize the technical aspects of your site, including page speed, security, responsive version of the site, user experience (UX), etc.
The core of the strategy lies in creating relevant, quality content that directly engages your target audience and meets their needs.
I build a solid web of premium backlinks to boost your site's visibility, popularity and authority on the web.
Here are the reasons why you could use my services:
For effective SEO optimization, I use cutting-edge tools like SEMrush, Screaming Frog, Ahrefs, and Google Analytics 4, among others. They allow detailed audits, improvement of technical aspects and real-time monitoring of your site's performance.
On the way to better SEO?
Here's what happens next.
Once your message is received, we will schedule an initial no-obligation phone call.
Our discussion will focus on key questions to understand your marketing goals and SEO expectations.
I will collect data to create a personalized plan, focused on your priorities and expected results.
An SEO strategy adapted to your needs will be put in place, including a timetable, deliverables and methods to use.
Today, thesearch engine optimization becomes
a holistic strategy that brings to life a sustainable and efficient online presence.
The SEO Scribe
Every business is unique, and so are its SEO needs. So, whether you are a small neighborhood business or a national company, I always start with a thorough audit of your website. Then, I create a tailor-made strategy to develop your organic visibility.
Prices may vary depending on several factors, such as the size of your site and your objectives, but in general, the investment required is between €500 and €2,000 per month, with no long-term commitment.
Do not hesitate to contact me for a personalized assessment.
SEO, or natural referencing, is a long-term strategy which is based on the semantic optimization of your content, by responding to specific search intentions, and on the use of relevant keywords to obtain natural visibility on Google. It takes time, but the results are worth it.
On the other hand, SEA, or paid referencing, allows you to generate traffic quickly by purchasing keywords for instant visibility. For all your SEA questions, consult your Google Ads specialist.
The ideal is to combine the two: SEA for immediate results and SEO for a solid and continuous online presence. Discover my article entirely dedicated to this subject by clicking here.
Yes, SEO can benefit almost all Nancy businesses, whether large companies or small local businesses. By optimizing your online presence, you attract more customers and increase your visibility. Do you have questions or need advice? Contact me, I’m here to guide you!
What separates local, national, and international SEO is their geographic reach and the type of audience they are targeting.
Local SEO: targets an audience in a restricted geographic area. Ideal for local businesses wishing to attract customers in their region, such as “occupational therapist in Nancy”.
National SEO: Targets customers nationwide. This strategy is suitable for companies that wish to distribute their products or services throughout France.
International SEO: focuses on a global audience. To be successful, it is essential to take into account the linguistic and cultural nuances in each targeted country.
An SEO audit is essential to ensure that your site is well optimized and performing well. Here's why :
Detect technical problems : identify and fix bugs that prevent your site from being well indexed.
Optimize content : improve and enrich your articles to better meet user expectations and their search intentions.
Improve performances : increase loading speed and resolve technical errors.
Move up in search results : improve your SEO strategy to obtain a better position in search results.
Monitor the competition : analyze opportunities and threats by studying competing sites.
An SEO audit covers competitive analysis, technique, content, keywords, backlinks and user experience. Do this at least once a year or after major changes. Questions ? Contact me !
Yes, social networks have an indirect impact on SEO.
When you share content on these platforms, you open the door for more people to discover your site. Each like, share or comment tells Google that your content is popular and relevant. And so ? Google appreciates and rewards you by improving your position in search results.
I keep an eye on your site using a toolbox like Google Analytics 4, Google Search Console, SEMrush, Moz and Ahrefs, among others. These tools allow me to closely monitor your traffic, rankings, and many other key performance indicators. You will receive detailed monthly reports.
It's a bit like planting seeds in a garden: SEO requires patience and regularity. Delivery times may vary depending on various factors such as the age of your site, competition and efforts already made. Generally, you start to see the first results after a few months, but you often have to wait between 6 and 12 months, or even longer, for significant changes. Patience and perseverance are the keys to success in SEO!
I understand your desire for precise guarantees, but in SEO, it's a bit like sailing in uncharted waters. Even the greatest captains cannot predict exactly where we will dock. More seriously, search engines like Google use complex and changing algorithms, which can make SEO quite unpredictable.
However, I do everything I can to adopt best practices in natural referencing in order to transform these challenges into opportunities. If it works for my clients, why not you?
However, I am committed to using best practices to improve your online visibility. If you have any questions or concerns, please do not hesitate to contact me, I am here to support you.
Global and personalized strategy
Years of experience in web marketing
Years of SEO experience
Digital skills
National/local SEO consulting
HTML/CSS
WordPress
Digital strategy
Analytics
Pedagogy
“ Mélanie took charge of managing social networks, mailings, as well as writing blog articles and product sheets for the e-commerce site for the SEO part. In addition to having a beautiful pen, his creativity is overflowing. We are satisfied with the work carried out and the results obtained. »
“Mélanie demonstrates great professionalism. She is caring and educational. I highly recommend his SEO services. »
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Don't stay invisible, make your business shine with tailor-made SEO in Nancy!