Bulleted lists: highlight your content

Melanie Robin
November 8, 2023
9:43 p.m.
0 comments

Content creators, give your blog articles and web pages a boost with an essential tip: bulleted lists! Captivate your readers, simplify reading, and make your ideas memorable. In this article, I present to you four essential reasons to adopt those that are also called “bullet points”. Additionally, I show you how to write a proper bulleted list and how to code it in HTML. What are you waiting for to make your web content more attractive?

What is a bulleted list?

A bulleted list is a bit like the superhero of writing. Bulleted lists are often used to list instructions, steps, ideas, etc. They are an effective means of highlight key points, and make your content more digestible and captivating. They attract the attention of Internet users like a magnet.

In a word, they are the key to effective and dynamic communication.

What are the benefits of using bulleted lists in writing?

Discover without further delay four excellent reasons to opt for bulleted lists in your blog articles and web pages:

1. Air out your blog post

Effective and pleasant to read, bulleted lists are ideal for airing out a text. Thanks to them, you will be able to list ideas, arguments or, quite simply, a series of examples more easily. A blog article with bullet points allows Internet users to discover organized, clear and structured content. This way, they will want to continue reading and find out more about the subject covered.

2. Energize your content

Reading on screen is very different from reading on paper. On a smartphone or computer, we tend to scan a web page rather than read it in detail. This is essentially why it is essential to add value to your blog article. For give rhythm to your text, we advise you to use Hn title tags, add a few words in bold and insert images, quotes, graphics in addition to one or more bulleted lists.

3. Make it easier for Internet users to read

As explained above, reading on digital media is completely different from traditional reading. As a writer, your mission will be to captivate your audience from the first lines of your text. The shapô - these first words supposed to convince the reader - counts just like the content of the paragraphs. By slipping one or two bulleted lists into your content, be sure to interest Internet users in the blink of an eye. Bullet points allow them to memorize information better. These bullet points are often found on sales pages and are known for generating leads and sales.

4. Aim for position zero on Google

Reaching the famous zero position on the famous search engine is the dream of all web editors wishing to gain visibility. This search result has the particularity of being placed just before the first natural Google result. It appears in the form of a block and includes various elements from a web page. These generally respond to a question asked. Did you know ? Google bots are attracted to structured blog posts. If you are a fan of bulleted lists, know that you will fully seduce them!

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The recipe for winning bullet points

How to write a bulleted list on a website?

Here's how to present an unordered list (unnumbered) on a web page:

sentences start with a lowercase letter;
list elements end with a semicolon;
the last element of the list ends with a period.

How to code an HTML bulleted list?

To code a bulleted list, you must use the tag

to define the start and end of the list. Then, each item in the list must be enclosed by the tag

For example :

Easy to use and suitable for all fitness levels.

Compact and easy to store.

Affordable with excellent value for money.

Make your bulleted lists a success for sure

What are the tips to follow to use bullet points effectively?

fill in the most important information;
avoid long sentences;
write one idea per line;
use action verbs;
insert three to six bullet points per bullet point;
include two bulleted lists maximum per text of 500 words.

Note: it is advisable to start your bulleted lists with a term from the same grammatical class (infinitive word, conjugated verb, definite article, etc.).

Bulleted list or numbered list?

What is the difference between a bulleted list and a numbered list?

Bulleted lists and numbered lists are two types of lists used to organize items on a web page. It's up to you to choose the type of list that best suits your content.

THE bulleted lists (unordered lists) are used to list items without specific order.

THE numbered lists (ordered lists) are used to present step by step procedures (numbers, most often).